Erik Muñoz is a hotel technology specialist, originally from Australia but now based in the UK, and the Chief Commercial Officer for Lybra (part of Zucchetti Group), developer of the Assistant, the most advanced, machine learning, demand-centric RMS on the market - and the only RMS that enables hoteliers to increase bookings & revenue in times of depressed demand, like the current COVID-19 pandemic.

Erik leverages his deep experience with property management systems, online distribution technology and revenue management analytics to provide his clients and partners with valuable insights and advice to help grow a hotel business in a more efficient manner.